The Institute for Innovation in Business and Social Research (IIBSoR) is a Research Strength of the University of Wollongong, Australia. The objective of IIBSoR is to develop and test innovative and reliable qualitative and quantitative measures for business and the social sciences.  

What makes us tick? - Hugh Mackay
 

Australia’s leading social researcher, Prof. Hugh Mackay, spoke at a booked out presentation at the University of Wollongong today (15 May).

Hosted by IIBSoR, the talk was attended by over 200 people from industry and UOW.

Hugh has spent a a lifetime listening to people talk about their dreams, fears, hopes, disappointments and passions. In this presentation, he reflected on some of the things that don’t change. Drawing on a 30-year social research project, he identified the 10 desires he believes drive our social behaviour in every aspect of our lives – personally, professionally and commercially.

Best paper for IIBSoR student

Congratulations to IIBSoR PhD student Duncan Rintoul, who won Best Paper at the ESOMAR Asia Pacific conference in Shanghai earlier this month.

ESOMAR is the global professional association for market researchers, with over 4900 members worldwide.

Duncan’s paper, co-authored with Jon Puleston of GMI, was titled “Can Survey Gaming Techniques Cross Continents? Examining cross cultural reactions to creative questioning techniques”.

The paper can be purchased by clicking here

"Three Minute Thesis" success

Congratulations to IIBSoR's Duncan Rintoul for winning the Faculty of Commerce's Three Minute Thesis competition with his "Dynamic response formats in online surveys: Do they give us better data, or are they just pretty toys?" presentation.

Duncan will represent the Faculty at the UOW Three Minute Thesis Grand Final on 27 June.

IIBSoR member's editorial on "most read" list

In December Assoc Prof Katina Michael co-guest edited a special issue on "Social and Behavioural Implications of Location-based Services" in the Journal of Location Based Services (TANDF). Her editorial is now the journal’s most read article.

The special issue is dedicated to location-based tracking and monitoring, covering the technical challenges as well as the social and behavioural implications of the topic. The papers included in the issue represent the advancement of LBS and the need to understand its implications as we head towards an uberveillance society.

To download the full editorial, please click here. 

IIBSoR's top research performance

Recently released analysis of the performance of all Research Strengths at the University shows that IIBSoR is punching well above its weight, with:

• Increased overall research performance by 39% compared to the previous analysis. This is the highest percentage increase of all the 19 Research Strengths.
• The second highest journal publication output, as well as the second highest overall publication output.

IIBSoR Director, Professor Sara Dolnicar is delighted with this performance, thanking all members for their contributions which have lead to the Institute’s continued success.

 For IIBSoR news archive, please click here